dentalblogs.com

Your practice is unique; your patients are unique. It makes perfect sense that your website, the face of your company online, the interactive media that defines your business, should also be unique. So what can you do to make sure that your website doesn’t look like all the others? Unless you’re a computer whiz, you […]

[Read more →]

If you don’t already have a practice website, you’ve probably thought about it. In this day and age, patients expect dentists to be online. Not only does a good website prove that you’re technically on the ball, but it also gives the impression that you want to service people well. I have actually been told […]

[Read more →]

Search engine optimization is defined by Dictionary.com as: "(n) the process of choosing targeted keywords and keyword phrases related to a Web site so the site will rank high when those terms are part of a Web search." If you have a dental practice website, you need to know what SEO is, why it’s important, […]

[Read more →]

The article "I Want to Do the Big Cases!" by Gary M. DeWood, DDS, an Ohio Dentist, in Dental Economics (Nov 2007) is a wonderful self-evaluation piece in which a dentist with big aspirations finds a golden nugget among life’s stony stream: "It’s not about me!" And while this is an important life lesson kin […]

[Read more →]

Do you still purchase Yellow Page advertising? How’s that working for you? According to technological guru and long-time dentist Dr. Paul Feuerstein, "People who seek dentists (or just about anyone or anything) today use the Internet." (Dental Economics, September 2007) Dr. Feuerstein’s small, basic Yellow Page ad costs nearly two-thousand dollars per year. Compare this […]

[Read more →]

By now all dental offices should have and see the value of a web site. A really nice, flashy web site is terrific BUT if no one ever finds it what good is it to the bottom dollar of your practice. You have to know how to drive the general public to your site so […]

[Read more →]

Web Optimization on DVD   This three DVD set of the August 4, 2006 lecture in Los Angelas will shoot you web page to the top in search engine listings.   You will learn about:   -Trends in marketing -Internet Demographics and why they are perfect for a dental practice -Domain names – how to […]

[Read more →]

  Here area few vital items that should be included in that Initial New Patient Telephone Contact:   Name Referral Source Practice Descriptive Statement Reason For Appointment Home Address All Contact #’s for verification Credit Card Number to Reserve Appointment Non Refundable if no show Packet if Time Web site Address to Fill Out Forms On […]

[Read more →]

I covered the exhibit floor at the AACD meeting in San Diego in May 2006 and found the best new and innovative products.  This podcast is a series of five minute interviews with the representatives of these products.  There is information on web sites, electronic patient communication, skin treatments, digital photography, new whitening systems, electronic […]

[Read more →]

I  have finalized a location for my Web Optimization seminar in Chicago on January 13, 2006.  It will be held at The Wyndham Chicago, which is one block off Michigan Ave in the middle of the Magnificent Mile.  The Wyndham is in the same building as the Capitol Grill.    Chicago is still decorated for XMAS […]

[Read more →]