Today, a Web Exclusive article, “When patients know more than you,” posted on www.DentalProductsReport.com. In it, Senior Editor Noah Levine tells us that a survey by Pew Internet Project reported 75-80% of Internet users look for medical information online. Question is, does the vast medical and dental information on the Internet educate and inform patients […]
Entries Tagged as 'Marketing'
A Golden Opportunity for Dentists: More Than Two-Thirds of Internet Users Search for Medical Info Online
July 30th, 2009 · 4 Comments
July 20th, 2009 · No Comments
Remember when DentalBlogs covered the new oral cancer screening technology, Identafi? Well, the maker of Identafi, Trimira, is now offering FREE (that’s right, free) clinical pictures of oral cancer cases. If you have a dental website, you may know just how difficult it can be to get your hands on quality clinical photos. Trimira has […]
April 21st, 2009 · No Comments
You’re probably familiar with the popular patient education programs that include a DVD to play on loop in your lobby. While these systems are great, there’s a new option that has taken patient education to a more personal level. Lobby Vision is a custom video that can feature information about your team, your tools, your procedures, and your office – rather than generalities. This personalized approach to patient education is a favorite with Dr. Henry Pinkey. Read his testimonial below.
April 20th, 2009 · 1 Comment
DentalBlogs has covered VSling video testimonials by Smile Reminder in the past, but now we bring you a visual explanation. Let us introduce Robbie Warren who’ll tell you about VSling. We met Robbie at the Star of the South Meeting in Houston on April 18th. [media id=13]
April 13th, 2009 · No Comments
Press Release from Dentaltown… KaVo DIAGNOdent® is on Facebook Lake Zurich, IL – April 8, 2009 – KaVo Dental launches DIAGNOdent on Facebook, the immensely popular social networking platform on the internet. The pages feature the DIAGNOdent Laser Caries Detection Aid. The DIAGNOdent is a caries detection device that uses laser fluorescence to aid in […]
April 9th, 2009 · 10 Comments
First of all, if you are unfamiliar with Facebook, join up for free at www.facebook.com, if for no other reason than to say you did! Facebook is a social media website where people across the globe post profiles and connect with other folks. Facebook is a form of “social media.” Some people use social media as a business marketing tool. The question is, do dentists do social media?
March 17th, 2009 · 2 Comments
You may think that “free advertising” is a scam or an oxymoron. You’d never find truly free advertising in this day and age! Everyone’s out to make a buck (even you)… Never say never.
February 26th, 2009 · 2 Comments
You can capture, manage, and distribute your patients’ testimonials, all from the comfort and convenience of your dental office.
February 11th, 2009 · 2 Comments
A survey by the ADA, Crest, and Oral B– just in time for Valentine’s Day – tells us that a person’s smile is the most appealing feature over eyes, hair, and body. You may recall a similar survey by the AACD a while ago. So it’s not news, true. However, this survey provides some additional information that could help you in your dental practice marketing…
February 10th, 2009 · 2 Comments
At Trenwatching.com, a new generation is reviewed – Generation G. (G for generosity.) The article discusses a social movement toward giving. Copyblogger.com says, “There’s a brand new generation for online marketers to adapt to.” If you have a dental website, what does Generation G mean for your marketing strategy? How can you, as a dentist, appeal to a generation of givers?