Here are a few tips to help you stay on the right path when it comes to creating powerful and effective digital case presentations.
- Less is more. Too much animation, sound effects, objects, text, etc., can overwhelm your patient, diluting your overall message.
- The total amount of time you or a team member should invest into one digital case presentation is approximately 35 minutes.
- Use PowerPoint templates to minimize the time you put into creating the presentation. Why reinvent the wheel?
- When altering an image to show potential cosmetic results, remember the purpose is to give the patient an idea of what he or she would look like with cosmetic dentistry. It is not a diagnostic tool.
- The patient photos need to show his or her teeth. Sounds simple and like common sense. However, we see photos all the time where the patient is not smiling that are being used.
For more information on Jameson Marketing and Digital Case Presentation services, visit www.jamesonmanagement.com.
By Misty Clark
12 responses so far ↓
1 Celso - Cosmetic Dentistry Long Beach // May 19, 2010 at 12:47 am
This is a helpful post. Simple tips but direct to the point and useful when creating digital case presentations.
Photos of smiling patients (showing teeth) works well with digital presentations.
2 Celso - Cosmetic Dentistry Long Beach // May 19, 2010 at 12:47 am
This is a helpful post. Simple tips but direct to the point and useful when creating digital case presentations.
Photos of smiling patients (showing teeth) works well with digital presentations.
3 Dr White // May 20, 2010 at 4:38 pm
Very simple and straight to the point. I like the power point idea. Photos of smiles and not closed mouths now that’s just common sense. I’ve found some good dentists looking at dental implants cleveland
4 Dr White // May 20, 2010 at 4:38 pm
Very simple and straight to the point. I like the power point idea. Photos of smiles and not closed mouths now that’s just common sense. I’ve found some good dentists looking at dental implants cleveland
5 Dentist // May 27, 2010 at 12:15 am
Dental digital case presentations are a great way to improve case acceptance.
6 Dentist // May 27, 2010 at 12:15 am
Dental digital case presentations are a great way to improve case acceptance.
7 Emily // May 31, 2010 at 6:11 am
This is a helpful post. Simple tips but direct to the point and useful when creating digital case presentations.
Photos of smiling patients (showing teeth) works well with digital presentations.
8 Emily // May 31, 2010 at 6:11 am
This is a helpful post. Simple tips but direct to the point and useful when creating digital case presentations.
Photos of smiling patients (showing teeth) works well with digital presentations.
9 Carrie // Jun 3, 2010 at 12:35 pm
There’s more great information on Digital Case Presentation by Misty Clark in an article at this link: http://jamesonmanagement.com/news/AccessSuccess.php
10 Carrie // Jun 3, 2010 at 12:35 pm
There’s more great information on Digital Case Presentation by Misty Clark in an article at this link: http://jamesonmanagement.com/news/AccessSuccess.php
11 Naperville Dental // Jun 8, 2010 at 11:28 am
This is very well thought out and written. Digital presentations have proven to be a very useful tool in my practice. It’s much better.
12 Naperville Dental // Jun 8, 2010 at 11:28 am
This is very well thought out and written. Digital presentations have proven to be a very useful tool in my practice. It’s much better.
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