This topic has two distinct areas of interest. One, why is subscribing to a dental blog, like www.dentalblogs.com, and keeping up with dental news on Facebook a good idea? And two, why should a busy dentist write a blog? Because you are busy, we’ll make this brief.
5 Reasons to Subscribe to Online Dental News Media
- It’s easy. You don’t have to search for news, it comes to you from across the globe, each morning, in one location.
- It’s really easy. You don’t have to subscribe to or haul around magazines any longer. All the industry news you need is online.
- It’s fast. Internet news is generated at amazing speed, so you get the latest information by the time you wake up in the morning. With print publications, you must wait until the articles are printed and mailed. By the time you read it, the story is no longer news!
- It’s deep. In online news articles, further information is literally a click away. Hyperlinks imbedded within articles will direct you to the news source and related websites, so you get more bang for your buck.
- It’s free. Not much in life is, so take it when you can get it.
How to Subscribe to DentalBlogs.com
If you want to subscribe to the DentalBlogs feed, simply click that (+ subscribe) button in the upper left of this page or at the end of this article. From there, you can subscribe to the RSS feed and put DentalBlogs news on your Internet dashboard, or you can have DentalBlogs sent directly to your email each day.
You may also want to become a Facebook friend of DentalBlogs at www.facebook.com/dentalblogs. While the actual blog features one or two original, daily articles, the Facebook page provides to-the-minute news with direct links to the source pages online.
Your Dental Blog, Twitter, and Facebook Page
What DentalBlogs does for you, you can do for your patients. TNT Dental, a leader in custom dental website design, marketing, and hosting, recommends a blog for just about every dentist who has a website. They say a blog is the new newsletter. In addition, to supplement your blog’s efforts toward attracting new patients, a Twitter and Facebook page will help. These two free services are simple to set up, and you can announce your blog posts on the social media forums, then link to your blog.
5 Reasons that You Need a Blog
- It’s a better newsletter. Communicate oral health information, promote services and products, share and specials or events with your patients and potential patients. Your blog can incorporate photos of your team, as well as videos and links. A blog is an interactive newsletter, which is attractive to young, wealthy, intelligent patients who delight in the digital age.
- It’s cheap. If you request a blog when you purchase a new website at TNT Dental, there is no extra fee for the initial set up. If you add a blog and would like it to look like a page of your site, expect to pay a reasonable art charge. Maintaining the blog is free. On another note, if you opt for a blog as your digital newsletter, you won’t have to manage an e-newsletter mailing list, and you won’t have to pay for printing and postage. Time spent on creating your old print newsletter can be redirected to blog writing.
- You don’t have to do it. Anyone on your team can learn how to blog! If you have a TNT Dental website, one of their experts will schedule a time to train you or your chosen employee how to post blogs and add photos and videos. To learn on your own, purchase a “For Dummies” book or access how-to instructions online. If you like the idea of a blog, but you don’t think that you or anyone on your team has time to maintain it, consider GostPosts, a TNT Dental service in which trained dental copywriters post optimized blogs (with pictures) as you as often as you choose.
- A blog generates an archive of patient education articles. Every blog post you create will be categorized and archived, so you’ll soon accumulate a patient education library on your website.
- Blogs are GREAT for SEO! This is the top reason to blog if your website’s primary purpose is to attract new patients. Blogs are indexed fast by search engines, so a well-optimized blog could make the top of a search engine results page within a day or two of its posting.