dentalblogs.com

Two-thirds of dentists reported to TheWealthyDentist.com that when patients come in for teeth whitening, less than 40% move on to other cosmetic dental procedures. Female dentists reported a higher conversion rate, and some dentists linked the disheartening statistic to the economy, their region and clientele, or the feeling that cosmetic dentistry/teeth whitening is considered hype. Of the dentists who reported success with conversion, the overall feeling is that teeth whitening is an integral part of cosmetic dentistry and that it can "open the door" to cosmetic smile enhancements for patients.