Seems like everyone is going pink. From can openers to key chains to sticky notes, practically every marketable product now comes in pink, which, of course, represents support for breast cancer awareness. Dentists are an important warrior for patients’ first defense against many diseases – including breast cancer. General Dentistry recently released a study that reported dentists can detect breast cancer early by sending saliva for lab tests. Since breast cancer is the second leading cause of death for American women, this is big news.
No matter how masculine you or your patients are, it’s never uncool to think pink. Now your practice can become part of the pink movement. This month only (October is Breast Cancer Awareness Month), Kerr is offering a pink curing light, the Demi™ LED Light Curing System, through the Sullivan-Schein Breast Cancer Awareness Program. Of course, the company is donating to the American Cancer Society a portion of their profit.
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