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Rolf Smith The Seven Levels of Change:

Level 1: Effectiveness – Doing the right things.
Level 2: Efficiency – Doing the right things right
Level 3: Improving – Doing things better
Level 4: Cutting – Doing away with things
Level 5: Adapting – Doing things other people are doing
Level 6: Different – Doing things no one else is doing
Level 7: Impossible – Doing things that can’t be done

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